Marketing/Zarządzanie, Studia jednolite, Inne, zagranica

Tematyka: Marketing/Zarządzanie

Tryb: Inne

Rodzaj: Studia jednolite

The need for more holistic ways of appraising an organisation's performance is increasing as organisations face an ever-changing environment with increasing competition. Any company is highly reliant on its information systems to be accurate about the general situation of the company as well as informative about the possibilities that the future holds for the company. There is a need for new information systems which can provide management with valid information about the future, but structured in the same manner as the classical balance sheet. The aim of the MSc in Business Performance Management (MSc(BPM)) is to provide the students with tools and techniques which will enable them to develop and implement these kinds of new measures for management.